The Science

Why preconception
nutrition matters

The period before conception — often called “Trimester Zero” — is increasingly recognised as critical for pregnancy outcomes. Key developmental processes begin before pregnancy is detected.

1 in 6

adults worldwide experience infertility

32

average maternal age — delayed pregnancies rising

6.8%

projected annual market growth rate

Woman in golden hour light
Trimester Zero

The critical window before conception

13 Months Before

Oocyte maturation begins. Micronutrient status influences egg quality.

Conception

Fertilisation and early cell division rely on preconception nutrient stores.

Week 3-4

Neural tube closure occurs. Folate, choline, B12 and zinc are critical.

Week 4-8

Placental development accelerates. DHA, iron, and vitamin D support growth.

Role of Nutrition

How micronutrients support fertility

Oocyte Quality

Antioxidants protect developing eggs from oxidative stress. Folate and B12 support DNA synthesis during maturation.

Ovulation & Hormones

Vitamin D, zinc, and magnesium influence gonadotropin signalling. Iron and B vitamins support regular cycles.

Endometrial Receptivity

Vitamin D and omega-3 modulate inflammatory pathways. Folate and choline support early placental development.

Early Development

Neural tube closure occurs before most women confirm pregnancy. Preconception nutrient stores are critical.

Clinical Excellence

How we formulate differently

Every formulation decision reflects a commitment to clinical efficacy over marketing convenience.

01

Clinical Dosing

Nutrient levels based on published research — not minimum RDA values.

02

Bioavailable Forms

5-MTHF folate, methylcobalamin B12, chelated minerals. No folic acid or oxide forms.

03

No Unnecessary Ingredients

No liver extracts, random herbs, or proprietary blends. No synthetic colourants.

04

Standalone Formula

Comprehensive coverage eliminates the need for stacking multiple products.

Science you can trust

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